Your best posts are already in your head.

Noggin interviews you, remembers what you say, and turns your real stories and opinions into posts that sound like you on a good day.

Join the waitlist

Live poll, this week

What stops you posting on LinkedIn?

One tap, completely anonymous. Vote to see what everyone else said.

If AI could have written it, why would anyone read it?

Everyone has the same tools now, so everyone’s starting to sound the same. The one thing nobody can generate is what’s actually happened to you. Noggin starts there.

How it works

You’re sitting on more than you think

Most of what makes you worth following never gets posted, because it doesn’t feel like content. Noggin gets it out of your head and shows you what it’s worth.

  1. 01

    Talk it through

    A deep dive interview, twelve questions over three short sittings. Type, or send voice notes if that’s easier. It’s the stuff you’d tell a friend over coffee, and it’s worth more than you think.

  2. 02

    Your noggin fills up

    Every answer is sorted into your whys, stories, opinions, personality and receipts, and it keeps growing as you add more. Nothing you’ve said gets lost.

  3. 03

    Studio picks what’s worth saying

    Each week it suggests what to post and why, from what you’ve already told it. Let Studio draft it from your own words and phrases, or dig into your noggin and write it yourself.

  4. 04

    You post it

    Edit, approve, publish. Nothing goes out without you. Scheduling straight to LinkedIn is on the way.

Your brain map

Five regions, one of you

The map is how Noggin keeps track of what you’ve got to say, and spots where you’ve gone quiet. Bright dots are fresh. Faded ones are waiting for another outing.

Pick a region to see where it lives

Free quiz

What kind of poster are you?

Everyone who posts well runs on one of four engines. Twelve questions, about three minutes, and you’ll know which is yours. No email needed.

Find my engine

Storyteller

Makes a point through what happened.

Teacher

Makes a point by explaining how.

Commentator

Makes a point by reacting to what’s going on.

Documenter

Makes a point by showing the work as it happens.

Studio

Drafts made out of you

Noggin is the Expert Voice one-to-one method, turned into software. The same questions, the same way of finding what you should be known for, at a fraction of the price of working with a consultant.

  • Your material only

    Every draft is built from stories, opinions and proof you’ve actually given it. Nothing invented.

  • Your phrases

    It picks up the way you talk: the words you reach for, and the ones you’d never use.

  • Away from the template

    No hook, line break, line break, lesson. Posts read like a person wrote them, because one did the thinking.

Sample quote

“I had years of client stories and never posted one, because none of it felt like content. Noggin got them out of my head in three short sittings, and the first draft sounded more like me than anything I’d written myself.”

Alfie ZAFZ Labs

Pricing

One plan to start

Solo

£19a month

Founding members: [FOUNDING RATE]

  • The deep dive interview
  • Your brain map, growing as you add to it
  • Studio suggestions and drafts in your voice
  • Insights in plain English
Join the waitlist

Teams

Coming later

For founders and leadership teams telling one shared story, where everyone keeps their own brain map and their own voice.

Tell me when it’s ready

Questions people ask

Will it actually sound like me?

It drafts from what you’ve told it, in the phrases you use. You’ll still want to edit, and the more you add, the closer it gets.

Does it post for me?

Not on its own. You approve every post. Scheduling straight to LinkedIn is coming, and even then nothing goes out without your say.

Who sees what I tell it?

Nobody, until you choose to post. Anything you tell Noggin stays in your noggin, and stories involving someone else get flagged so you decide whether they’re in.

Is it safe for my LinkedIn account?

Noggin will only ever connect through LinkedIn’s official API. No cookies, no browser extensions.

How is this different from other AI writing tools?

Most start from a prompt. Noggin starts from an interview and a memory of everything you’ve said, so every draft has something real to work with.

Can I take my stuff with me?

[Confirm export plans before launch]

Get your noggin in early.

Join the waitlist for first access and the founding member rate.

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